Quadz

Quadz gets closer to the camera than almost any brand in this wave because Jason is physically holding it during the Extended Look store scene. indy100 logged it alongside a crisp brand called Phat in its parody roundup. The review community reads the square format as Cheez-It first and Doritos second.

The name stacks two jokes into five letters: quad as in four sided cracker, quads as in the muscles. In a game whose fridge stocks Jackhammer protein, a gym pun on the snack shelf feels almost inevitable.